Effortless Entrepreneur – Book Review

By: Nick Friedman and Omar Suleiman (2010)

ISBN 978-0-307-58799-2

Book Price: $17.00

multi-million dollar franchise

Nick Friedman and Omar Soliman are the founders of “College Hunks Hauling Junk”. This company has become a multi-million dollar franchise and the leading junk removal service in the country. Nick and Omar have been named among the Top 30 Entrepreneurs Under 30 in America by Inc., and have been featured in the New York Times.

Business success

Nick and Omar provide readers with 13 chapters that lead to business success. They discuss the following topics; the formation of an entrepreneur (Chap. 3); create the base of his business (Chap. 4); staff and customer loyalty (Chap. 7); optimize your ability to make the sale (Ch. 10); work smarter and play harder (Chap. 13), etc.

Passionate pursuit of business dreams

Nick Friedman and Omar Soliman recount their journey with passion and energy. This book conveys more than a love of building a business; it also displays practical steps along the journey. Nick and Omar relay: “As we expanded and built systems that allowed our business to run more efficiently, we found that we could spend less and less time doing the daily drudgery…and more time doing the things we truly enjoy. … “

The crux of this book shows how anyone can turn a run-of-the-mill service industry into a rich business. The authors state: “…we are now trash men. Of course, by trash men we mean that we are Generation Y entrepreneurs in their twenties who understand that trash is cash and turned a summer concert into a business.” billionaire.”

Nick and Omar use challenging words to stop readers from inactivity saying, “To succeed as an entrepreneur, be prepared to put your ideas into action. Otherwise, you’re just another dreamer who wishes, hopes and prays to have a business, but it never gets any further. than sneezing… people who turn ideas into reality make a difference…”

Vision motivates! Friedman and Soliman express this key to success through practical examples when they share: “…the more passionate you are about achieving goals, the greater your chances for growth. Our vision was clear when we started…we don’t blink twice when spending $13,000 to buy our 1-800-Junk-USA phone number…”

Change towards business advancement

Nick Friedman and Omar Soliman encourage readers to become an entrepreneurial breakthrough in business.

About the author

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