If you want to know an almost ridiculously simple way to significantly improve the sales power of your Internet marketing promotions, this article will show you how.
Look at this:
One of the best ways to boost your sales letters online is to supplement them with audio. I have been doing this for years and the results have been absolutely phenomenal.
However, one of the reasons for the high response rates my audio brings has less to do with how clear my voice is or how high-tech the equipment I use (not really high-tech) and has more What to do with I add some special “extras” to the audio.
And one of those extras is that I just say, “This is what you are going to hear in this recording” before saying anything else.
Why am I doing this and why does it have a huge impact on my answer?
Actually, it is quite simple:
It helps listeners to assimilate and remember the information they are about to hear.
The reason is because when you tell people what they are going to learn in the introduction, they immediately start with an ending in mind and a potential outcome in mind.
It’s like someone looking at the index of a book before reading it. Ask any speed-reading expert and they’ll tell you how looking at a book’s index makes people assimilate information faster.
And it’s the same idea with your audio promotions.
I know it sounds almost too simple, but it absolutely works.
Only say, “Hi, my name is Bob Jones, and in this recording you will learn X, Y and Z”… and you will find that your response levels are much higher than if you were to just get it started without any pretext about what you are going to say.
