Online marketing is the fastest form of advertising to educate, promote or market a product and services. And if you have your own product or service website, then you need to increase popularity among people to promote your products. If you have less time to do this, then you should use some web marketing tools for a faster process.
Promoting on search engines like Google, Bing, Yahoo, etc., and social networking sites will definitely increase the visibility of the product in a short period of time. But you need to use some search engine optimization (SEO) tools to analyze and boost the process.
1. Google Analytics Tool:
This powerful analytics tool is available for free from Google. You can generate detailed reports on blog or website traffic, keywords, visitors, landing pages, bounce rate, time on site and much more. Google Analytics is the most widely used SEO analysis tool with a wide range of features and options.
2. Google AdWords Tool:
Another strong demotic keyword analysis tool from Google. This SEO tool finds the top searched keywords in Google search engine results. Keywords can be filtered in three possible ways: broad, exact, and phrase matches. You can also get keywords related to a specific website. Enter any specific keyword of your choice and get global and local monthly keyword searches.
3. SEO Earthquake:
SEOQuake is a plugin or extension for Internet browsers such as Mozilla Firefox and Google Chrome. This is the most popular browser extension for website analytics. Using this tool, you could know the no. of incoming and outgoing links, indexed pages, nofollow attributes, Page Rank and much more of a particular web page.
4. Backlink Clock:
This is a free and advanced backlink checker that outputs details like number of backlinks, Google PageRank, and Nofollow attribute. BacklinkWatch takes data from Yahoo! web index and analyzes the web page.
5. SEMRush:
This is another online analytics tool that delivers competitor keywords and links in organic and paid Google search results. This is developed by SEO Quake Company. There are two ways to analyze competitors: Free and Pro. The free user gets just a few basic keywords and URLs from your site. But SEMRush Pro user gives you the detailed report of about 300 queries per day and 10,000 results per day. You can even download the report in Excel and CSV files.
6. iBusiness Promoter (IBP):
IBP is the best and best SEO software available today with loads of analysis tools for website promotion and optimization, search engine tactics, and tracking the results of your Internet marketing and SEO activities.
You can also submit links to all major search engines, directories, social networks and networking sites.
