Adwords keyword research tools are valuable and essential for anyone using Google AdWords to promote their websites. Most people think that such keyword research tools are only capable of extracting huge lists of keywords to use in your AdWords pay-per-click (PPC) campaign. Little do they know that these tools are also effective in extracting useful information about keywords that could be used for other PPC campaigns and even search engine optimization. Let’s learn some helpful AdWords keyword research tips and why AdWords keyword research tools are so powerful for getting profitable keyword listings.
A quick keyword research tip before starting a PPC campaign is to create a keyword list of at least 1000 keywords. Keyword research is necessary. Brainstorm and start with a few keywords, maybe 5 main keywords associated with the product. You may want to use several free AdWords keyword research tools online, such as:
1. Overture Keyword Suggestion Tool
Find the main keywords and copy the related keyword lists to a Notepad file. Go 1 level deeper into each related keyword to find variations/extensions of the root keywords. These keywords are what we call long tails. For example, “best AdWords keyword research tools online” is a long tail of the root phrase for the keyword “Adwords keyword research tools.”
2.Google search engine
Find and visit each of the top 10 search engine results for your specific top keywords. Go to your Internet browser under “View”, click on “Page Source” to display the meta-keywords. copy them. These are golden keywords and phrases that expert webmasters have thoroughly researched. They are yours for free.
3. Google AdWords Keyword Research Tool
This is the web address https://adwords.google.com/select/KeywordToolExternal. This free AdWords keyword research tool is a useful tool. Use the “Site Related” tab to make interesting discoveries for keywords targeted by the highest ranking websites. You would be pleasantly surprised at some of the keywords you would never have thought of.
The second AdWords keyword research tip is tricky. It’s like a spy mission: I’ll teach you how to spy on competitors advertising on Adwords. Using your keyword list, enter a primary keyword and take note of the websites that appear in the AdWords text ad to the right on Google. Repeat this for the top 5 keywords and see if there is a common website that shows up all the time.
Point to this website to spy on. Open a Microsoft Excel document and list all the keywords in your list that this competing website appears for. Look at the keyword list over a period of 1-4 weeks and see if this website still shows up for each of the keywords. Delete the ones they dropped out and keep the ones you’re still targeting. There is a good reason to do this as there is a chance that these are profitable keywords/phrases that will continue to make money for the website. This explains why you are paying a lot of money to stay in the top 5 in AdWords for these keywords.
Did you know that some marketers are using these secret AdWords keyword research tips and tricks to make outrageous amounts of money? Not only that, they are using AdWords keyword research tools to automate these otherwise manual and tedious tasks. Imagine how painful and time consuming it is to do this for one product, not to mention repeating it across dozens of websites and products. Learn how you can be like them and start using the secret keyword research tips in my free ebook that you can download on my blog. You’ll also discover which AdWords keyword research tools can boost your revenue almost instantly.
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