If you ever shop for magazines, you’ll notice that they sometimes come with free perfume sample inserts. Just look in a Vogue, Elle, or In Style magazine and you might find some free perfume samples there. Have you ever wondered how they get the perfume to stick and get stamped on the magazine page? Somehow it has to be preserved well enough that the scent doesn’t wear off after turning the pages or fade over time. Once you open the little flap where the perfume is in the magazine, the scent surprisingly stays there and doesn’t fade too quickly. This perfume sampler is hard to apply, but it’s basically there to give you an idea of the scent if you want to go ahead and buy that scent at a store that sells beauty supplies.
I think a lot of these samples in the magazines smell pretty similar. I wonder if I were to compare the actual scent in the perfume bottle to the sample in the magazine, would it smell the same or different? Would a Calvin Klein perfume sample in a magazine smell the same as a Hermes perfume sample in a magazine? While Calvin Klein perfume smells different than Hermes perfume in the bottle, the samples can look quite similar in the magazine. This may be because there are many scents in the magazine and the scents may mix. Unless you have an extremely good sense of smell, it can be difficult to tell the difference between Calvin Klein and Hermes perfume samples in a magazine.
It’s fun to flip through the magazines in a bookstore or supermarket. This could save you having to buy the magazine. But, if you’re seriously looking at the magazine, you should probably buy it and read it in the comfort of your own home. Magazines are great to look at when you just want to relax after a long day at work, on the plane, or even in the bathroom.
The perfume samples you can get are probably more effective if you try them in a store rather than trying to smell them in a magazine. The only advantage to sniffing the sample in the magazine is that you don’t have to go to the store to sniff the sample, but you can do it from the comfort of your own home.
When a new perfume comes on the market, as a marketing technique, the manufacturer will include a sample of the new perfume in a magazine with an eye-catching advertisement that will encourage people to go buy the new perfume. This is a great advertising strategy because you can smell the new sample and you are excited to see the new perfume on the market. So each time you pick up a new magazine, you can try to see if you smell the difference between the samples.
